Etsy is one of the most popular online marketplaces for handmade, vintage, and unique products, with a global user base. The platform provides a marketplace for creative entrepreneurs to reach customers around the world. Here’s a look at the top 12 countries where Etsy is most widely used, along with key statistics and insights about each country’s influence on the platform:
Best Etsy Countries
1. United States
The United States is the largest market for Etsy, both in terms of buyers and sellers. With over 60% of global Etsy sales originating from the U.S., the country has a significant presence on the platform. Etsy contributes millions of dollars to the U.S. economy, and it is home to the largest number of sellers.
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- Percentage of Global Sales: Over 60%
- Number of Sellers: Over 2 million
2. United Kingdom
Etsy is also highly popular in the UK, where consumers are keen on finding unique, handmade, and vintage items. The UK has one of the highest numbers of active Etsy buyers in Europe.
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- Percentage of Global Sales: Around 10%
- Number of Sellers: Over 500,000
3. Canada
In Canada, Etsy is a favorite platform for people who appreciate handcrafted goods and local craftsmanship. Canadian sellers often offer products with a regional or cultural twist, adding to Etsy’s diversity.
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- Percentage of Global Sales: Around 7%
- Number of Sellers: Over 400,000
4. Germany
Germany has become a major market for Etsy, with a growing number of consumers looking for eco-friendly, sustainable, and handmade items. The country is known for its strong craft culture.
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- Percentage of Global Sales: Around 5%
- Number of Sellers: Over 300,000
5. France
Etsy’s French market is growing rapidly, with a significant number of French consumers and sellers. French buyers frequently search for home décor, fashion items, and unique gifts on the platform.
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- Percentage of Global Sales: Around 4%
- Number of Sellers: Over 250,000
6. Australia
Australia has seen an increase in Etsy’s usage in recent years. The market is known for embracing creativity and sustainability, with many sellers offering eco-friendly products.
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- Percentage of Global Sales: Around 3%
- Number of Sellers: Over 200,000
7. Italy
Italy’s market for handmade and vintage items is steadily growing on Etsy. Italian sellers are known for their high-quality craftsmanship in areas such as fashion, jewelry, and home décor.
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- Percentage of Global Sales: Around 2.5%
- Number of Sellers: Over 150,000
8. Spain
Spain is a growing market for Etsy, with consumers seeking artisanal products. Etsy has become a go-to platform for Spanish sellers offering handmade goods, including accessories and homewares.
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- Percentage of Global Sales: Around 2%
- Number of Sellers: Over 100,000
9. Mexico
Etsy’s popularity in Mexico is increasing, especially for Mexican artisans and craftworkers who offer traditional and contemporary handmade goods to a global audience.
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- Percentage of Global Sales: Around 1.5%
- Number of Sellers: Over 80,000
10. Netherlands
The Netherlands has a growing Etsy community, particularly in the areas of handmade jewelry and custom art. Dutch buyers are passionate about sustainable and locally made products.
- Percentage of Global Sales: Around 1.5%
- Number of Sellers: Over 75,000
11. Brazil
Etsy is gaining traction in Brazil, where the growing number of creative entrepreneurs is joining the platform. Brazilian sellers offer a variety of products, from fashion to home decor.
- Percentage of Global Sales: Around 1%
- Number of Sellers: Over 70,000
12. Japan
Japan’s market for handmade goods on Etsy is flourishing, with Japanese artisans offering products such as custom crafts, home décor, and accessories. The country has a unique culture of high-quality craftsmanship, which resonates well on Etsy.
- Percentage of Global Sales: Around 1%
- Number of Sellers: Over 50,000
These countries represent some of the most active Etsy markets globally, with each contributing to the diverse and thriving community of buyers and sellers. Etsy’s growing influence in these regions highlights the platform’s global reach and its ability to connect creative entrepreneurs with international customers.